When is antm cycle 18 starting

In short, ANTM went from an industry competition to a branding pageant—from a more straightforward contest that promised the winner a modeling career to one that promised the winner a large Internet following.

On the other it detracts from the fun, insular fantasy world ANTM worked so hard to create. Even in its new incarnation, ANTM is huge today: It airs in over countries and has spawned more than 40 international spinoffs, in countries from Australia to Cambodia. The series held relatively stable at about 5 million viewers for seasons one through nine, but ratings have steadily tanked since.

Cycle 20, in , only had 1. Beginning in Cycle 19, the show fired its regular judges and mentor figures —the photographer Nigel Barker, the photoshoot director Jay Manuel, and the runway coach J. Alexander—replacing them with PR experts and Twitter personalities. At the time, fans mourned the changing of the guard, lamenting that Tyra had driven the show off the rails.

The show had lost almost a million viewers between Cycles 17 and 18, prompting the overhaul. For Cycle 19, in fall , ANTM gave itself its own makeover, or "Ty-over": To engage fans American Idol -style, viewers could rank their favorite photos on social media, and the fan vote would count for 25 percent of the model's score that week. But viewers were skeptical. Critics lambasted the shift, fans lamented the change on Reddit threads and discussion boards, and ratings continued to sink.

The move may not have made many people happy, but when ANTM popped its bubble of cultivated exclusivity to let fans in, it made itself even more reflective of the modeling industry today. Several of the most successful models working now, including Karlie Kloss and Cara Delevigne, have developed enormous followings via social media, which catapults them from fame to celebrity it helps to have friends like Taylor Swift.

The two-time ANTM contestant Allison Harvard capitalized on her success as an online personality to launch an international modeling career. Chantelle Brown-Young, an ANTM alumna with the chronic skin condition vitiligo, had a devoted Internet following before she appeared in Cycle 21, and has used her publicity from the show to land international gigs.

Even other American shows have a greater sense of the modeling world than the current incarnation of ANTM.

Barker, a former male supermodel-turned-photographer, worked with ANTM for 18 cycles before leaving to become the host of The Face , a competition in which three supermodels mentor a team of aspiring models.

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